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In this modern era, mobile applications have streamlined the existence of individuals largely. Mobile apps play a crucial role in changing the way we work and live in the 21st century. Apple’s iOS and Google’s Android are the two major OSs used in tablets and smartphones.
As per a recent report by Statista, there are more than 2.2 million apps available on the Google Play Store, whereas the App Store contains about 2 million applications to browse. By virtue of this neck to neck rivalry between Android and iOS, countless new apps are appearing on a daily basis.
In such a situation, both the platforms battle out one another to make applications firsthand than others. To surpass each other in terms of revenue and productivity, both Android and iOS are committing very common mistakes in lieu of providing something unique and fresh to their users.
But have you ever realized why some apps are more superior than others despite having the same functionality and features? This is due to some silly mistakes made by the app developers during the development and testing phase. In this blog post, we have listed down some common mistakes that you need to avoid in order to make your app engaging and user-friendly. So, without further ado, let’s get on with it and avoid these common pitfalls.
1. Avoid making mobile apps identical to desktop apps
If you are creating a mobile app, then your primary task should be to recognize the features from the perspective of a mobile user. Many people consider mobile apps as a smaller version of desktop apps. So, the developers who possess exceptional skills and understanding to create desktop as well as mobile apps, usually try to mix the feature requirements, which ruins the app quality. So, it’s always recommended to include innovative features that harness the latest mobile technologies.
2. Avoid too much insertion
Mobile apps are basically designed to accomplish a specific task quickly with minimal fuss. Customer engagement is the prime goal of mobile app development; however, inserting too many features can make your application complicated for users. In addition, overstuffing can make your application too heavy for your mobile’s operating system, which leads to screen freeze problems. Try to include only usable functions and avoid over stuffing.
3. Try to use the technology to its full extent
During the process of app development, it’s essential to intelligently utilize the technology in which your app is designed. Many companies launch their apps without investing adequate time on the backend, which leads to poor results and affects the company’s reputation. Make sure you create a strong backend so that it can support both simple as well as complex features and doesn’t crash during installation.
4. Make a strong backup plan
A strong backup plan is mandatory for the success of an application. Make sure you catch bugs or errors and fix them as early as possible. Verifying and testing are the main aspects of a backup plan, which should be on the top of your priority list during the development process. Before publishing your app on any platform, request your friends to use it thoroughly and notify about any kind of problems they are facing.
5. Avoid inserting abusing notifications
A push notification is something that can enhance or ruin the user’s experience. It is a crucial part of mobile app development that helps you stay updated about your app. It’s very difficult for applications that send unwanted notifications and updates on a regular basis to sustain in the app store. It can irritate the user, which is why you need to make sure your application sends push notifications only when required.
6. Avoid focusing on downloads
Many people have a misconception that more downloads lead to a higher success rate, but it’s not true. It doesn’t make sense if people are installing your app but uninstalling it after a minute or two. Therefore, you need to focus on the retention rate rather than the number of downloads. The retention factor plays a significant part in improving the ratings and reviews of an app in the app store. It’s necessary to keep track of the data and recognize where drop off happens between the application’s actual use and downloads.
7. Build a strong user interface
The app’s interface which is responsible for creating the first impression on the user is known as User Interface. Make sure the mobile application you are designing has a strong user interface so that it can engage more and more users. A good user interface is key to the user’s retention. Try to add gesture-based features to improve the user interface of your mobile app.
8. Make a marketing plan before moving to development
Marketing is the foremost factor for the promotion and success of an application. But at the same time, it’s the most common mistake that every developer commits during the development process. Therefore, it’s necessary to do a deep analysis of the entire market of your product or business rather than just analyzing the target audience before starting the development process. For this, try to read user conversations on social media to realize what they are saying and thinking about the business or products you are offering.
9. Never underestimate the total cost involved
If you are planning to build a robust, intuitive mobile app for your business, then you must not underestimate the overall cost involved, which basically includes material, development hours, overheads, space, operation team, etc. Before you begin with the development process, you need to make a proper estimation of the total cost involved in building the app as it will help you translate your efforts into capital investments.
10. Never ignore the optimization factor
Optimization factor is one of the major aspects that one can’t ignore while developing mobile apps. It is a thing that can either make or break your application. The user would not come back to your application again and would automatically lose interest if your app takes too much time in loading. Therefore, the loading time of the app should always be kept low for better user retention.
These were some critical mobile app development mistakes that you should avoid at any cost while developing mobile apps. With a large number of applications battling each other for discoverability across various platforms, flawlessness and proactive commitment is the best approach to ensure achievement. In this regard, it is a necessity to remain clear on these errors that undermine your effort as a mobile app developer.
If you are looking for a company that can provide you the best mobile app development services at affordable rates, then contact us at 1-703-537-5009 or visit our website at www.debutinfotech.com.